Translate App Store Screenshots to French

Not always, but you should decide on purpose. Apple's storefront table (opens in a new tab) makes French the default language in France, Côte d'Ivoire, Cameroon and Gabon. In Canada the default is English (Canada), with French (Canada) as an additional language.

Belgium and Switzerland have no French variant of their own. Belgium defaults to English (U.K.) with Dutch and French available, and Switzerland defaults to German with English (U.K.), French and Italian. Your fr-FR set is what French speakers there get.

Add a distinct fr-CA set when Quebec users would notice the difference: local terms, prices in Canadian dollars, or Quebec punctuation. The audience is wide either way; the OIF's 2026 report (opens in a new tab) counts 396 million French speakers, making French the fourth most spoken language in the world.

French puts space inside quotation marks and before some punctuation, and the rules differ between Quebec and France. Quebec's official French-language office (OQLF) recommends (opens in a new tab):

Style guides used in France differ in detail from these recommendations, so pick one convention for fr-FR and apply it on every slide. On a screenshot, what matters most is that the space is non-breaking.

With an ordinary space, a two-line French headline meaning "Ready to go?" can wrap and leave the question mark alone at the start of line two. Use the French guillemets « and » rather than straight English quotes for quoted phrases.

The W3C (opens in a new tab) gives the English word "views" becoming a French word 2.6 times the length, and quotes IBM figures of 200–300% expansion for English strings of up to 10 characters. The growth isn't uniform, as these UI strings show:

French words are rarely as long as German compounds, so the issue is extra words rather than unbreakable ones. Articles and prepositions (French equivalents of "the", "some" and "for") push a one-line English headline onto a second line.

Accented capitals such as É, À and Ç need room above the cap height, so check line spacing on stacked headlines. Keep the text itself large rather than shrinking it to fit the extra words.

French marks gender on nouns and adjectives, so the usual French rendering of "Join thousands of users" names users in the masculine. Short captions can avoid the issue by focusing on the action: a French "Track your spending" addresses the reader without naming them.

When you do need to name people, the OQLF favors full doublets (writing out both the masculine and feminine noun, such as "male and female users") in running text. It accepts abbreviated doublets (opens in a new tab) only where space is tight, such as tables and forms, and prefers parentheses or brackets for them.

Decide on informal or formal address at the same time. The formal form is the neutral, polite choice; the informal form reads as casual and suits a playful brand. Either way, match the in-app UI shown in the screenshot.

There is no Canadian variant in StoreLocale: French is one target, code fr. The free detection and translation step is where to fix punctuation spacing, formal or informal address, and gendered wording, since every French string can be edited before any credits go to the repaint.

Upload the exported PNGs to fr-FR. For fr-CA, either reuse the same set once a Quebec reviewer approves it, or adjust the terms and spacing and export again for the Canadian listing. Assets whose inputs haven't changed are reused without a new charge.

1. Variant: fr-FR copy reads as France French, and fr-CA copy uses Quebec terms if you ship it.
2. Spacing: no ; ! ? or » starts a new line, and the colon has its non-breaking space.
3. Quotes: guillemets (« and ») with inner spaces instead of straight quotation marks.
4. Formal or informal address used consistently, matching the app.
5. Gender: people-nouns agree correctly, and any inclusive form is a deliberate choice.
6. Accents present on capitals, and no letter clipped by tight line spacing.
7. Formats: 1 299,99 € for France, and a currency code or symbol that fits Canadian pricing.